Priceco announced today that it is opening its first full-service grocery store in an Atlanta suburb.
The store will be located at 719 Main St. in the city’s Midtown neighborhood.
The Priceco, a full-line, locally owned grocery store, will be a second location in the Atlanta metro area, the company said.
“Our goal is to provide a local grocer experience that’s as convenient and as easy as possible,” co-founder Michael C. Price said in a statement.
“We are committed to providing our customers with a range of great products and a wide selection of fresh and frozen groceries, including fresh produce and fresh meats.”
In addition to offering fresh produce, Priceco will offer fresh meat and seafood, baked goods, bakery goods, and other products, according to the company.
Priceco has been eyeing Atlanta for a store since 2014, when it began exploring the possibility of opening a grocery store.
According to the Georgia Bureau of Investigation, PriceCo received a “large number of calls” from the city about the possibility.
A number of local stores have opened in Atlanta in recent years, including a grocery shop called Market Stands that opened in late 2016.
However, Atlanta has also seen an explosion of retail spaces, including Whole Foods and Trader Joe’s, with several other locations already open.
Atlanta’s growth has also attracted more competition from a number of other grocery stores.
In February, Walmart announced plans to open a store in Georgia in the area, with a projected opening date of late 2017.
In August, Kroger also announced plans for a new grocery store on Atlanta’s Southside.